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The statement above exemplifies advertising by promoting a product or service through persuasive language and appealing imagery. It aims to capture the audience
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Marketing Advertising and Sales









What is the latest trend in marketing?


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One of the latest trends in marketing is the increasing emphasis on personalization through artificial intelligence and data analytics. Brands are leveraging cu
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Marketing Advertising and Sales









What meal was a British advertising gimmick designed to bring people back into pubs?


Asked by Anonymous



The meal that served as a British advertising gimmick to encourage people to return to pubs was the "Pint and a Pie." This campaign promoted the idea
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Marketing Advertising and Sales









What is the purpose of campaign advertising?


Asked by Anonymous



The purpose of campaign advertising is to promote a candidate, political party, or specific issue to the electorate. It aims to inform voters about the candidat
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Marketing Advertising and Sales









What is target audience of the brochure?


Asked by Anonymous



A brochure's target audience is likely to be potential customers or members of the community seeking information, services, or products related to the brochure'
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Marketing Advertising and Sales









Which phrasing is questionable in the context of advertising?


Asked by Anonymous



Questionable phrasing in advertising often includes vague terms like "best," "guaranteed," or "miracle," as they can mislead consu
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Marketing Advertising and Sales









When you apply a concept to an object idea or experience you are using the concept as a tool to integrate ideas and solve problems divergently?


Asked by Anonymous



Applying a concept to an object, idea, or experience allows you to leverage that concept as a framework for understanding and exploration. This process encourag
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Marketing Advertising and Sales









Why do companies change their advertisements?


Asked by Anonymous



Companies change their advertisements to stay relevant with evolving consumer preferences and market trends. They may also want to refresh their brand image, re
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Marketing Advertising and Sales









What is the explanation for the goals of product mix?


Asked by Anonymous



The goals of product mix involve optimizing the variety and assortment of products offered by a company to meet diverse customer needs and maximize market reach
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Marketing Advertising and Sales









How marketing benefits our society?


Asked by Anonymous



Marketing benefits society by facilitating the exchange of goods and services, which drives economic growth and innovation. It helps consumers make informed cho
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Marketing Advertising and Sales









How you may use the promotional mix to inform the market of any product or service?


Asked by Anonymous



The promotional mix involves a combination of advertising, sales promotion, public relations, personal selling, and direct marketing to effectively inform the m
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Marketing Advertising and Sales









What is 'glare of publicity'?


Asked by Anonymous



The "glare of publicity" refers to the intense scrutiny and attention that individuals or organizations face when they are in the public eye, often du
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Marketing Advertising and Sales









What is the purpose of marketing strategies?


Asked by Anonymous



The core purpose of a marketing strategy is to act as a long-term, high-level roadmap that guides a business in successfully reaching its target audience, commu
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Marketing Advertising and Sales









Why jollibee considered in regular foreign marketing phase?


Asked by Anonymous



Jollibee is considered in the regular foreign marketing phase because it has established a significant presence in various international markets, adapting its m
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Marketing Advertising and Sales









By 1929 more money is spent on advertising than on what?


Asked by Anonymous



By 1929, more money was spent on advertising than on the combined total of education and health care in the United States. This marked a significant shift in th
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Sales and Customer Service



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Which companies use holistic concept of marketing?


Asked by Anonymous



Many companies utilize the holistic concept of marketing, including Apple, Coca-Cola, and Unilever. These companies focus on integrating all aspects of marketin
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Marketing Advertising and Sales









What is functional approach to marketing?


Asked by Anonymous



The functional approach to marketing focuses on the specific activities and tasks involved in the marketing process, such as market research, product developmen
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Marketing Advertising and Sales









What is the marketing logic behind the united colors of benetton campaign?


Asked by Anonymous



The marketing logic behind the United Colors of Benetton campaign centers on promoting social awareness and diversity through bold, provocative imagery. By addr
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Marketing Advertising and Sales









Which four P's make up the marketing mix?


Asked by Anonymous



The four P's that make up the marketing mix are Product, Price, Place, and Promotion. Product refers to the goods or services offered to meet consumer needs, Pr
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Marketing Advertising and Sales









What are examples of brochure?


Asked by Anonymous



Examples of brochures include travel brochures that showcase tourist destinations, product brochures that highlight features and benefits of items for sale, and
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Marketing Advertising and Sales









How can organizations reduce the time to market for products using ebusiness?


Asked by Anonymous



Organizations can reduce time to market by leveraging e-business tools such as digital collaboration platforms, which streamline communication and development p
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Marketing Advertising and Sales









What did the abolilation movement promote?


Asked by Anonymous



The abolition movement promoted the immediate end of slavery and the liberation of enslaved individuals, advocating for their rights and humanity. It sought to
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Marketing Advertising and Sales









What is the target market for Steers?


Asked by Anonymous



Steers primarily targets young adults and families seeking affordable, casual dining options. Their customer base often includes individuals looking for quick m
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Marketing Advertising and Sales









What is an anchor message in marketing?


Asked by Anonymous



An anchor message in marketing is a core communication that serves as a foundational idea or theme for a brand's messaging strategy. It encapsulates the essence
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Marketing Advertising and Sales









What is phycological pricing?


Asked by Anonymous



Psychological pricing is a marketing strategy that leverages consumer psychology to influence purchasing decisions. It often involves setting prices that have a
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